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Tag: Suave hair loss

Class Action: Suave Product Causes Hair Loss

If you have been hearing rumblings about a Suave product causes hair loss... it’s not just a nasty rumor.

A class action lawsuit has been filed on behalf of consumers – many from the San Diego area – who purchased “Suave Professionals Keratin Infusion 30 Day Smoothing Kit,” alleging it causes significant hair loss.

Plaintiffs allege they purchased the product because they believed that it would smooth their hair and coat it with Keratin, a protein found naturally in hair. Unbeknownst to Suave consumers, the Keratin treatment contained an ingredient or combination of ingredients (Tetrasodium EDTA and DMDM Hydantoin) that causes significant hair loss upon proper application.

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